Regional Digital Marketing Manager (Omni-Channel)

Discipline: Engineering & Manufacturing , Marketing & PR, Media & Advertising
Job type: full time
Salary: 33,0000-38,000HKD
Contact name: Marie Swarbreck

Job ref: JOB_000598[113]
Published: 10 days ago

Based in Hong Kong and reporting to Marketing Director, the incumbent will own the brand's omni channel strategy and lead the entire digital deployment across Asia-Pacific including but not limited to Greater China, Singapore, Malaysia, Japan, Taiwan and South Korea.

Requirements:

  • Bachelor Degree in Marketing or related discipline
  • 6+ years professional experience with significant exposure to leading digital campaigns
  • Preferably mixture of agency and in-house experience
  • Track record in taking ownership of digital campaigns leading to sales and ROI
  • Experienced in managing a diverse range of digital touch points that are country specific (e.g. NAVER & LINE in S. Korea and WeChat and bilibili in Greater China)
  • Strong experience in building online communities and defining customer segments - Experienced in SEO / SEM
  • Strong analytical mindset able to derive insights from Google Analytics / Adwords
  • Strong start-up experience is a plus
  • Strong proficiency in English, Cantonese and Mandarin